New Ratings Crown a Victor in the 9 P.M. Showdown Between Maddow and Hannity.
Fox News Channel's Sean Hannity held onto his crown as King of Cable News, beating everyone in the ratings period with an average audience of 3.2 million viewers, making Hannity the most-watched cable news show for the second straight month.
MSNBC's Rachel Maddow, who led her network to record ratings in the third quarter, finished in third place overall, with a total audience of 2.8 million viewers. Among the advertiser-coveted demographic of adults 25-54, Maddow finished in second place, with 634,000 viewers.
Overall, Fox News Channel has seen growth--and continued dominance--since reformatting its prime-time lineup in September. Hannity moved to 9 p.m. ET, and has been the top non-sports program in all of cable television for two months straight, and seen its ratings climb by nearly 5%. FNC's Tucker Carlson, who took over the 8 p.m. hour in prime, finished in second place among total viewers with 2.9 million, and in third place overall among viewers 25-54 (587,000)
Laura Ingraham, who moved into Fox News' 10 p.m. timeslot, took fourth place overall with 2.5 million total viewers and 492,000 viewers 25-54.
In the overall race, Fox News again beat MSNBC and CNN, winning in daytime and prime, and among total viewers and in the demo, its 191st consecutive monthly victory. In primetime, MSNBC finished second ahead of CNN.